Account Brand Manager, Lancashire £30k - £36k DOE

Account Brand Manager, Lancashire £30k – £36k DOE

| Job ID: CMRBM01 | £30000 - £36000 per annum + DOE

Description:

We are looking for an Experienced Account Brand Manager to join a team in Lancashire working closely with one of their major accounts.

My client is a leading manufacturer within the home decoration market. They have an exciting role for a brand manager, working closely with one of their major accounts within the retail sector.

Working with the Marketing Manager and New Business team, you will be instrumental in driving the brand support programme in order to achieve a strong commercial strategy, and providing strong customer service and support to the client.

The Account Brand Manager role involves:

  • Devising and implementing account specific marketing and communications plans to support the sales drive and growth plan in the account.
  • Utilising GfK and Epos data to construct a plan for growth on current ranges by brand and SKU.
  • Evaluating promotional mechanics to determine the optimum programme for our brands moving forward, in conjunction with the National Account Team.
  • Identifying new POS and promotional ideas to improve brand presence Instore.
  • Ensuring effective implementation of range review activity, working closely with the account and internal department to achieve timescales set.
  • Working closely with the MST and account merchandising teams to drive key store projects and manage any related store specific issues.
  • Establishing strong working relations with key customer personnel, such as their buying, merchandising, communication and marketing teams to advance our brand activities.
  • Undertaking strict budget management control for the account marketing support fund.
  • Supporting the Crown Retail Marketing Team on other projects as required. Supporting new product development and contributing to developing our product portfolio – from inception of ideas to supporting the implementation.

The ideal candidate will be:

  • Educated to degree level
  • Experience working with a major retail multiple
  • Brand Management / Account Management experience
  • Strong interpersonal and relationship building skills with the ability to communicate and influence at all levels
  • A high level of customer service focus and ethos
  • Excellent presentation skills
  • Ability to see commercial opportunities and have the initiative, drive, energy and enthusiasm to take advantage of them
  • Sound commercial acumen
  • Excellent analytical skills with strong attention to detail and the ability to draw effective conclusions
  • A creative thinker who understand brands and consumers and is able to translate consumer insight into product innovation and work with internal teams to deliver projects.
  • Proven, strong project management planning, co-ordination and organisational skills with the ability to deliver within agreed timescales and within budget
  • Online Digital Marketing Experience
  • A high level of IT skills, especially with Microsoft office

There will be a high level of travel involved in this role, which may require you to make overnight stays. You will need a full valid driving license.

Cummins Mellor is a family run employment agency who have been serving businesses across East Lancashire for nearly 25 years. We pride ourselves on sourcing the highest quality, temporary and permanent candidates for local employers. If this particular role isn’t what you’re looking for then please take a look at our website for other available opportunities.

Due to consistently high volumes of applications, Cummins Mellor are unable to contact all applicants directly. Should you not hear from us within 2 weeks of application, please consider your application to be unsuccessful. We apologise for any inconvenience this may cause.

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